SCS - Why are my VitaCell+ capsules a different shade/color compared to my last bottle?
The color variation from the natural plant-based ingredients (like tart cherry extract and turmeric) may change shades in appearance, depending on the color of the ingredients used at that time (shades vary naturally), and environmental and seasonal changes may also be a contributing factor.
These ingredients are rich in color, so the brightness is not a bad indicator. When using natural plant-based ingredients, discoloration does not mean that it is less potent or less effective.